Blog

Erin O’Toole Helps Students Become Career-ready

Erin O’Toole is the new youth apprenticeship coordinator for the Door County Economic Development Corporation, arriving there from her previous position overseeing marketing for the Pagel Family Businesses in Green...

Karen Peterson on the Women’s Fund of Door County

Karen Peterson, Maxwell’s House and The Women’s Fund Collective wisdom paired with philanthropy power the Women’s Fund of Door County (womensfunddoorcounty.org) to build, enrich and nurture the lives of women...

Tips for Creating Great Print Advertising

Here are a few helpful guidelines to follow with print advertising into your marketing plan.   Being concise and smart in your advertising your campaign will give you the best...

Hiring Tips

Door County winters are the time to slow your pace, reconnect with friends and family, and indulge in some very overdue me time. But now we are past the mid-way...

Marketing News Roundup

Here’s an interesting article from Web Marketing Today, Strategies for Main Street, we ran across recently detailing ways to address  any negative reviews posted by your customers. The article cites...

13 Marketing Tips to Make 2016 Your Best Year

1) Less is more. Use as few words as possible to communicate your message. Avoid listing many items and using more than one slogan. Instead, use key words and short...